Authority

Also: Topical authority

How fully the business's own website explains its services and answers the questions customers ask before choosing.

How this fits the service

People ask AI assistants to recommend businesses; yours may be missing, so Logres checks why competitors appear, helps fix the gaps the evidence supports, and asks again later.

What it means

Authority groups gaps in the business's own content. It asks whether the website clearly explains its services and gives customers useful answers before they choose.

This group is different from the separate Authority result about AI citations. The content group sorts findings; it is not another score.

Why it matters to your business

A website can list a service without answering the practical questions a customer has about it. Identifying those gaps separates missing information from citation or website-code problems.

What Logres can and cannot check

Logres does not calculate an Authority driver score. It checks narrower facts, including whether key pages answer customer questions and whether the expected services are named.